I originally posted this article on my website, Produce Your First Website. I have since added a Part 2, Free Traffic Sources – 13 Ways To Drive Traffic To Your Website Part 2, and posted it on my Blog, so I am posting the original article here as well.
Once you have your website all set up and ready to go, you need to drive traffic to it. There are many ways to drive traffic to a website. The one you will probably hear about most often is SEO -Search Engine Optimization (Google, Yahoo, Bing, etc)
If your website consists of only one page (your squeeze page) it will not likely be ranked in the search engines. The search engines do not like one page websites, they like large websites with a lot of content. This does not mean that you don\’t have other options to drive traffic to your site.
Ways to Drive Traffic to Your Website
Create a Fan Page (Business Page) on Facebook and post valuable content on your wall.
Facebook currently has over 750 million users. There is a great potential for reaching large amounts of customers. If you are not on Facebook, you should be.
Join forums in your niche and contribute to them. Create a signature for your posts and make sure it has a link to your website. People that find your post interesting or informative will usually click on your link to find out more about you and what else you have to offer.
Newsletters are a great way to drive traffic because if the person reading it decides to pass it on to their friends, and they pass it on to their friends…
In every newsletter you put links to your website and a sign up form so that friends that are sent the newsletter can sign up for your newsletter themselves if they want to.
Put a link to your website as your signature in emails.
Write articles that reside on your website, but also submit them to article directories such as Ezine Articles and Articles Base, etc. Make sure the content is keyword rich and the title is catchy and that it offers a solution to a problem. Eg. Learn how to …
All articles you submit must be your own original work.
Ask for permission to submit your articles to popular websites and blogs. These sites rank high in the search engines so you have a better chance of your article getting noticed in the Google search than if it sits on your own site. Most site or blog owners are more than happy to have well written original content to add to their site.
If you intend to build a list of email subscribers then you can find someone in your niche to do a list swap with. A fairly large list is required in order for this to work. You send an email to your list with an offer from the other person and they do the same with their list about your offer.
You can post a classified ad on Craigslist with a link to your website.
You can offer to write articles for other people’s newsletters.
Submit your articles to Social Media sites like Digg, Delicious, Reddit, Stumbleupon etc. You can use sites like Onlywire and Socialmarking to submit your articles to all of the Social Media sites that you are a member of, all at the same time, instead of submitting to each one individually.
Google Alerts will notify you know when someone is asking about something that you created an alert about. When you get the alerts, check to see if you can answer the questions that people are asking and if you can, then respond. Make sure you add your link to your website in your signature.
Create tutorial videos related to your niche. Make a video review of a product if you intend to become an affiliate marketer. You can also make a video outlining the high points of your website. Be creative.
You can make a video about anything you want to promote your website or product. When you upload it to Youtube, you have the option of including your link to your website at the bottom of the video.
There are some free services that you can use to create a video or you can pay for video equipment. One of the free ones is Animoto. You can create a 30 second video for free or you can use the paid service for $39 a year for unlimited videos at a longer length.
Squidoo and Hubpages
You create pages (called lenses) in whatever topic that interests you. Create several lenses on one topic and link them all together. You can create a review lens or a lens about your blog.
Hubpages is similar to Squidoo.
You don’t have to try all of these free traffic sources when you first start out. In fact, I would suggest you try just a few of them and stick with them until you start seeing results, then you can move on and try some of the other ways to drive traffic to your website.
About the Author
Produce Your First Website
Learn how to create your own website
Laurie Lambert is a web designer, graphic designer and author of Affiliate Marketing – Getting Started – A Beginner’s Guide. Connect with Laurie on Google+.
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